Quick Reader Codes

Are you beginning to see these funny looking box-like bar codes popping up everywhere? If not, you will. They can now be found on just about anything from gas station pumps to direct mail fliers to ketchup bottle labels to business cards to table notification buzzers at restaurants. This technology is the latest trend to hit the United States.

The quick reader (QR Code) is a type of matrix code that was created by Toyota for tracking automobiles during the manufacturing process. From there the marketing world saw its extreme value. With the introduction of smart-phones and QR Scanners (which can be downloaded to most phones) – consumers now have a way to scan information to their phone, and companies now have a new way to effectively communicate with them through that information scanned.

So, how can your business use this technology? The sky is the limit. According to a recent poll taken by Pew Internet and American Life Project – videos are now the most popular online activity with 71% of users saying they prefer to watch videos over any other form of Internet activity. What does this mean to your business? We think it means to get going and get viewers watching videos about your business.

With the introduction of QR Bar-codes – your business has the capability to have its video linked to a bar-code to be scanned and watched by people that are on the move or not in front of their computer. In addition, it can be done within your budget. That’s right – at EDM, we can have your businesses QR Code and Video up and running in no time! Contact us today for a free consultation!